If you are not on social platform's then you will have missed some hiring opportunities as of now, you probably have completely missed out a trick. And in that includes, if you are not probably on Linked In, Facebook, Twitter, if you do not have plans in terms of how people would follow you, if you have not thought through how you would advertise jobs, and you would have people find you in some way. In my view, I think some of the best class companies at this point of time are doing lot of things which are like search optimization is one of the biggest things that a lot of companies are doing, which effectively means that if somebody goes to a search engine and types jobs or jobs of particular skill, profession, or an industry, then probably your company would come in the first one or two, because the research shows that a lot of people click only one or two and get on there. I think it is very important for you to think through from a jobs perspective, overall on how you advertise & track & get people through the door, in terms of being present on the social media.
Written by Sumit Sharma
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